Marketing Manager

FMCG / Job Offers Africa / Nigeria / Permanent

Combi-Nations is your partner of choice for recruitment in Africa.

We are recruiting a MARKETING MANAGER for a permanent position in Nigeria. The successful candidate will join a reputable consumer goods company Leader in the distribution of world famous drinks brands
If you have a wide experience in the FMCG Industry, you have a solid background and a proven track record in similar roles, then this role is perfect for you!

About the position:
As Marketing Manager, you will be responsible for delivering the Company’s commercial & marketing objectives within the area, maximising opportunities to build long-term brand equity and value, whilst to ensuring delivery of short-term financial results and long term profit growth.

Main responsibilities:
Proactively manage the distribution network within the area, establishing strong relationships that deliver the business plans
Identify opportunities to build new business through existing and new customers or routes to market
Work from the global strategy to interpret and develop marketing and brand equity plans locally to ensure relevance to market and distributors
Plan, set and agree budgets & objectives with Regional Manager
Understand and deliver the pricing strategy for each brand and explore ways of generating brand value pricing
Monitor and understand the P&L to deliver the annual budget and constantly seek ways to improve ROI
Build solid awareness of external market trends (consumer, competitor, political insight), and identify opportunities to drive business development
Effectively manage the data and information requirements of the area, working with relevant support functions to maximise time and ensure monthly reports are delivered on time
Execute all regional programs necessary to assure business growth, such as in the Budget/Plans including Gifting, VAPs, NPD launches, On-Trade programs, etc (agree)

Main Competences:
Relating and Networking
• Establishes good relationships with customers and staff
• Builds wide and effective networks of contacts inside and outside the organisation
• Relates well to people at all levels
• Manages conflict
• Uses humour appropriately to enhance relationships with others

Persuading and Influencing
• Makes a strong personal impression on others
• Gains clear agreement and commitment from others by persuading, convincing and negotiating
• Promotes ideas on behalf of self or others
• Makes effective use of political processes to influence and persuade others

Planning and Organising
• Sets clearly defined objectives
• Plans activities and projects well in advance and takes account of possible changing circumstances
• Manages time effectively
• Identifies and organises resources needed to accomplish tasks
• Monitors performance against deadlines and milestones

Delivering Results and Meeting Customer Expectations
• Focuses on customer needs and satisfaction

Degree level
Premium Beverage or Wine & Spirits industry background
Key account management experience
Commercial experience with strong focus on customer marketing
Distributor Management experience with responsibility for budget control

If you are ready to bring your expertise towards a challenging position abroad, and your experience reveals your abilities and capabilities to present yourself as a suitable candidate please send your updated CV for an immediate consideration!

Due to the large number of applications that we receive, it is not possible to reply to every unsuccessful applicant.
Please be informed that if you have not been contacted by one of our consultant within 7 days, your application has unfortunately been unsuccessful
However, we will do our best to answer your individual requests, should you need any further information